ARTIST VOICESVOL. 1
Is Technical Excellence Still Enough? — Arjan Bevers
IS TECHNICAL EXCELLENCE
STILL ENOUGH?
Filmed at the Connection Center during the Behind The Chair Show.
Is Technical Excellence Still Enough? — Arjan Bevers
1:05
“ONLY TECHNICAL EXCELLENCE IS NOT ENOUGH.”
Technical excellence once defined a successful hairdressing career. But is it still enough?
At the Behind The Chair Show, Christos Michailidis speaks with Schwarzkopf Professional Global Ambassador Arjan Bevers about what the future hairdresser truly needs.
For Arjan, exceptional technical skill remains essential—but today’s hairdresser must also understand content creation, video, communication and how to speak on stage.
The craft is still the foundation. But building an exceptional career now requires more.
KEY THEMES
Selected conversations with established artists, educators and creative leaders shaping the profession.